The idea of the calendar was defined by a bird symbol in the updated company logo and the slogan “Ensuring the Future”. A bird by the nest as a metaphor of care and concern about the future. The technique of pencil drawing was chosen purposefully, it demonstrates attention and care, too. Voices of feathered heroes can be heard following the QR code link.
For the illustrations we thank Sasha Yerysheva and Anya Belous. For the consultation on the topic we are grateful to Alexander Vincheuski and ptushki.org